CEO Quách Phong is currently one of the most central figures in the reward-based gaming industry across Asia. With his strategic vision and strong professional foundation, CEO Quách Phong has transformed the XX88 brand from a rising name into a powerhouse in the industry. Few people know that, before establishing his name, CEO Quách Phong went through a difficult journey, starting with a ambitious dream. Thanks to his creative thinking, he gradually pushed his limits in a market known for being highly competitive like online betting.
From the moment he officially began managing the XX88 gaming platform, Mr. Quách Phong clearly defined his goal—not merely to build an online bookmaker, but to create an entertainment ecosystem that is distinctive. Under his leadership, XX88 has continuously been improved in terms of both technical infrastructure and customer service. Bypassing quick-win strategies, Quách Phong chose a path of core-value focus, centered on player experience. He directly oversaw the platform optimization to ensure that XX88’s system operates smoothly, even during surges in user traffic. At the same time, he has consistently collaborated with major developers to deliver one of the most engaging game libraries in the market. As a result, XX88 quickly built a solid reputation within the gaming community in Vietnam and across Southeast Asia.
One of the key factors that sets him apart is entrepreneur Quách Phong’s decisive management approach. Unlike traditional methods, he consistently values individual creativity in every aspect of operations and strategic development at XX88. Quách Phong believes that for an online betting business to achieve sustainable growth, it must strike a blend data with emotion. Therefore, he always conducts regular surveys to ensure that products are tailored to real needs. The team at the XX88 brand is carefully selected and trained by leader Quách Phong, based not only on professional qualifications but also on a spirit of commitment. It is this internal cohesion that fosters a knowledge-driven working environment—a crucial foundation for XX88 to operate smoothly and continue its upward trajectory. His leadership style is not about control but about driving innovation, creating a powerful ripple effect throughout the company and within the player community.
Under the strategic leadership of CEO Quách Phong, the XX88 brand has experienced consistent strong growth throughout its development journey. More than just an ordinary gaming portal, XX88 has evolved into a reputable betting brand in Vietnam and the broader Southeast Asian region. In just a few short years, the XX88 playground has attracted millions of registered users. According to the latest statistics, the number of frequent users on the platform has increased by over 150% within just 12 months, thanks to a well-executed strategy focused on comprehensive customer service led by CEO Quách Phong. Beyond the growth in numbers, the quality of XX88’s services has also been heavily optimized. From a smooth user interface and internationally certified security systems to a continuously updated and diversified game library—everything reflects the visionary mindset and strategic investments of CEO Quách Phong. Significant milestones such as “Top 5 Most Trusted Betting Platforms in Asia,” “Fastest-Growing Brand of 2024,” and “Most Popular Reward-Based Gaming Ecosystem” are among the many accomplishments that CEO Quách Phong and the XX88 website team have proudly achieved, solidifying their distinction in the regional betting landscape.
Not only focused on present success, leader Quách Phong consistently pursues long-term development goals for XX88. With the philosophy of “putting users at the center,” he has built a detailed roadmap for brand elevation in the coming years. According to CEO Quách Phong himself, the biggest goal between 2025 and 2030 is to position XX88 as a trusted partner in international markets. To realize this ambition, XX88 has been expanding strategic partnerships, while making bold investments in digital transformation. Promising markets like Thailand are being deeply researched by the XX88 team to tailor services accordingly. With a “right positioning – rapid growth” strategy, CEO Quách Phong believes that XX88 will not only leave a lasting mark in Southeast Asia but also expand further into European and Latin American markets. At the same time, he places special emphasis on enhancing service quality, aiming to build an tightly connected ecosystem linking gaming – betting – entertainment – and technology. Features like intelligent chatbots are gradually being integrated to deliver real value to users.
One of the key elements that has shaped the distinctiveness of the XX88 betting platform is the strategic mindset of CEO Quách Phong. Embracing the philosophy of “putting people at the core,” he consistently places human capital at the heart of every decision. Quách Phong is not only a brilliant strategist but also a powerful source of inspiration. He regularly organizes internal training sessions, encouraging a culture of creativity within his team. The corporate culture he has built—unifying—has become the glue connecting departments, fostering a passionate collective. Remarkably, Mr. Quách Phong doesn’t see himself as a “boss,” but as a companion. He frequently personally engages with employees to understand even the smallest concerns, enabling him to make optimal decisions. His approachable and empathetic leadership has helped him earn respect throughout the company. Moreover, CEO Quách Phong is a staunch advocate of work efficiency. He once shared: “No individual can succeed unless the team thrives.” Thanks to these leadership principles, XX88 is continually shaping a model corporate culture.